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PHARMA
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PHARMA

A powerful social service and enabler to better lives. 

GSK: NICODERM CQ

STEP DOWN TO SMOKE FREE

NICODERM CQ

THE BEAUTY OF QUITTING

A multi-faceted campaign targeting the effects of smoking on one's skin as a motivator. We found this insight to be profoundly motivating and effectively drove strong traffic and interest.

GSK: COMMIT

TRACK-YOUR-QUIT: LISA'S STORY

GSK Commit

GSK Commit

GSK Commit
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commit_LISA 2_LONG ROAD AHEAD

commit_LISA 2_LONG ROAD AHEAD

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commit_LISA 1_LAST CIGARETTE

commit_LISA 1_LAST CIGARETTE

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commit_LISA 3_HANG IN THERE

commit_LISA 3_HANG IN THERE

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"Smokers really relate to each other. A smoker-to-smoker dialogue is really important."  For GSK, we tracked four people as they quit smoking with the aid of Commit Lozenges. This is Lisa's story.

GSK: ALLI

EAT HEALTHIER | LIVE HAPPIER

SANOFI: LANTUS

GET YOUR LIFE BACK FROM TYPE 2 DIABETES

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